Loyalty programs have long been a staple strategy for businesses seeking to enhance customer engagement, retention, and acquisition. In the United States, these programs have witnessed a dynamic evolution, spurred by changing consumer preferences, economic fluctuations, and technological …
Visit OpenSparkz at The Customer Show Sydney 2023
The Customer Show Sydney’s free visitor registration has officially opened, which means you can be part of the biggest and most influential gathering of CX, Marketing, Service & Digital professionals! Be our geuest to the inaugural event and take this chance to claim a FREE …
Australian fintech leader Debra Taylor recognised as Entrepreneur of the Year
Prominent Australian fintech leader, Debra Taylor, has been honoured as Entrepreneur of the Year at the 2022 Women in Finance awards. Designed to recognise the best and brightest women leading Australia’s finance sector, Debra was chosen to receive the award after a competitive assessment between …
The Power of Card Linking Technology
Identifying and rewarding customers for in-store purchases has been one of the most challenging activities for merchants to-date…until now. Learn more about how modern merchant networks operate and card linking technology is revolutionising customer engagement. …
Card Linking Technology – An Introduction
In today's world of loyalty, engagement is key to success, but how can retailers navigate this when majority of customer interactions and transactions are still done offline? What if there was a way to leverage tools already in use within stores and in the wallets of customers with no IT setup …